Promotion of an English-language website for a startup in the USA

Mealgram

Case study: promotion of an English-language website for a startup in the USA

Overview

Promotion of an English-language website for a startup in the USA

MEALGRAM: DAILY SPECIALS FROM BEST LOCAL RESTAURANTS

/ https://mealgram.deals/
Mealgram startup offers the user web applications of a coupon aggregator from local restaurants
Our team has worked on the promotion of the English-language website mealgram.deals in the USA in paid search and Google Display Network, creative design, and created ad campaigns from scratch.
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Tasks

Solutions

Monitoring a niche and competitors, evaluation of return on a startup
Developing a marketing strategy for the MVP test in Las Vegas. Generation and testing of product hypotheses.
Identifying the target audience
Testing market segments for different types of targeting methods.
On-page SEO
Building a semantic core, keyword clustering, creating meta tags for landing pages, setting up the generation of meta tags for filter and landing pages, correct robots.txt and sitemap.xml files.
Setting up and analytics of advertising campaigns
Creation and optimization of Google Ads and GDN advertising campaigns. Banner design for display campaigns. Product adaptation and positioning based on user feedback.

Results:

Reaching the TOP 10 on Google.com 55 % (85 keywords) for 3 months
Increase in organic traffic by 70%
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How our services contribute to the success