PPC Specialist/Paid Search Job at Robert Half, Rocky River, OH

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  • Robert Half
  • Rocky River, OH

Job Description

Description We are looking for an experienced PPC Specialist to join our team on a long-term contract basis in Rocky River, Ohio. In this role, you will be responsible for managing and optimizing paid search, social media, and programmatic advertising campaigns to generate high-quality leads and drive engagement within B2B markets. This position offers the opportunity to collaborate with a skilled team while leveraging your expertise to deliver impactful results. Responsibilities: - Manage and fine-tune paid search and social media campaigns, focusing on Google Ads, LinkedIn Ads, and programmatic platforms to achieve business objectives. - Collaborate with contractors and team members to strategize and execute improvements on active accounts. - Create and implement data-driven campaign strategies that align with company goals and target audiences. - Monitor, analyze, and report on campaign performance metrics, identifying areas for optimization and presenting actionable recommendations. - Participate in monthly planning and reporting activities to ensure campaigns are on track and meet business objectives. - Stay updated on emerging trends, best practices, and innovations in the digital advertising landscape. - Partner with internal teams to ensure paid media efforts align seamlessly with overall marketing strategies. - Share knowledge and insights with team members to foster growth and enhance digital marketing capabilities. Requirements - At least 5 years of hands-on experience in managing paid search, social media, and programmatic advertising campaigns. - Advanced proficiency with Google Ads, LinkedIn Ads, and Google Analytics; experience with programmatic DSPs is a plus. - Proven success in running B2B campaigns focused on lead generation and pipeline development. - Strong analytical skills with the ability to interpret data and translate it into actionable strategies. - Excellent communication and reporting abilities to clearly convey campaign performance insights. - Ability to thrive in a team-oriented environment while maintaining a high level of self-direction. - A proactive, resourceful approach with attention to both strategic goals and tactical execution. Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .

Job Tags

Long term contract, Permanent employment, Contract work, Temporary work, For contractors,

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